Though many aspects of Spain are incredibly backwards, there’s something incredibly modern about their politics.

They don’t have silly minority parties like the Lib Dems, they don’t have mad communist parties like in France, and they actually talk about the problems instead of personalities, unlike Britain.

What most struck me though, is their campaigning, and I have two main examples of how Spain is miraculously ahead of the game.

Here’s the first example. You are all familiar with this picture of Obama with the slogan “Change.” below:

I then realised that this ground-breaking piece of imagery was nothing but a jumped up PSOE campaign from 1982. Have a glance at Felipe Gonzalez:

The topline reads “Vote PSOE” and the slogan means “For change.” Suspicious, no?

Anyway, this is just an aside compared to what I want to go into. My second example pertains to the infamous Conservative Cameron poster campaign:

Which bears an amazing resemblance to the Spanish Conservative Party’s (el Partido Popular) election posters in 2008, which was also just a picture of their leader with a slogan. Take a look at “Make it to the end of the month” “With Rajoy it’s possible“:

Note that the British Tories decided to drop the blue coloured background.

So, the next interesting development is that in Britain, everybody lauded the ingenuity and resourcefulness of the My David Cameron website for it’s (very good, I shall add) instant poster parody maker of the above poster, and subsequent campaign editions. However, back in their elections in 2008, that’s right, they had their own DIY-Rajoy poster generator!

And they call it New Media!